Home   /   Services
Services

Digital marketing services built around your goals

Everything Rank Magnus does has one purpose: more of the right people finding you, understanding you and getting in touch. Here is how that work divides up.
Book a free strategy call
See how projects are priced

Digital marketing services for every stage

Get help with one part of your marketing or bring the work together. Each service has a clear role: attract relevant people, help them choose you and make taking action easier.

01

SEO & AI Visibility

Help customers find your business through search engines and AI-assisted discovery, with useful content and a sound technical foundation.

↗

03

Social Media Marketing

Build a consistent presence, start useful conversations and give your audience more reasons to engage with your business.

  • Social media strategy
  • Profile optimisation
  • Content calendars & publishing
  • Community management
  • Social listening
  • Social commerce
↗

04

Content & Creative

Explain what makes your business worth choosing through clear copy, helpful content and creative assets suited to each channel.

  • Website copywriting
  • SEO blogs & articles
  • Landing page copy
  • Video & short-form content
  • Graphics & infographics
  • Case studies & lead magnets
↗

05

Web Design & Ecommerce

Create websites and online stores that make your offer clear and help visitors move from first impression to enquiry or purchase.

↗

06

Email Marketing & Automation

Stay relevant after the first visit with timely campaigns and automated journeys that nurture leads and encourage repeat business.

  • Email campaigns & newsletters
  • Welcome & nurture sequences
  • Abandoned-cart emails
  • Customer segmentation
  • CRM & marketing automation
  • SMS & WhatsApp campaigns
↗

07

Conversion Rate Optimisation

Find where visitors hesitate, test practical improvements and make it easier to enquire, book or complete a purchase.

  • Website & funnel audits
  • Landing page optimisation
  • A/B testing
  • Heatmaps & user behaviour
  • Forms & checkout optimisation
  • Customer journey improvements
↗

How the services fit together

If this is your situation
You serve customers within a town or city
Start here
Local SEO
Usually followed by
Content marketing, conversion rate optimisation
If this is your situation
Rankings dropped after a redesign or migration
Start here
Technical SEO
Usually followed by
Content review, internal linking
If this is your situation
You sell nationwide and compete with bigger brands
Start here
National SEO
Usually followed by
Content marketing, digital PR support
If this is your situation
You run an online store
Start here
Ecommerce SEO
Usually followed by
Shopify development, CRO
If this is your situation
Buyers research with AI assistants before contacting anyone
Start here
GEO & AEO
Usually followed by
Content marketing, technical SEO
If this is your situation
Your website is slow, dated or hard to edit
Start here
Website design & development
Usually followed by
Technical SEO, UI & UX
If this is your situation
Plenty of traffic, too few enquiries
Start here
Conversion rate optimisation
Usually followed by
UI & UX, content
Not sure where you sit? That is what the first call is for. If you would like to see the local picture first, start with digital marketing in Scotland.

Frequently asked questions

For most businesses, a technical and content review comes first, because it tells you whether the site can rank at all before anyone spends money on content or links. If you sell locally, local SEO usually delivers the fastest visible change.
Yes, and most projects do. A typical engagement might combine technical SEO, content and local SEO, with conversion work added once traffic improves.
Yes. Audits, website builds, migrations and content projects are commonly one-off. Ongoing SEO and content work better as a monthly engagement because they compound.

Yes. We offer paid advertising and social media marketing alongside SEO, content, websites, email and conversion optimisation. We agree the channels, deliverables, campaign budget and reporting requirements before work starts.

Explore paid advertising or social media marketing.

Often, yes. We are happy to write specifications, review implementations and work alongside an in-house team or a separate agency.

Tell us the outcome, not the service

Describe what you need more of. We will tell you which of these services actually gets you there, and which you can skip.
Book a free strategy call